Magic Girls Descend Upon Namjatown for a Spellbinding Collaboration!
The legendary anime Mahou Shoujo Madoka★Magica (also known simply as Madoka Magica) is casting its magic over Tokyo’s indoor theme park! A special collaboration event, “Mahou Shoujo Madoka★Magica in NAMJATOWN,” is set to run from January 30, 2026. Get ready to see Kaname Madoka and her friends in brand-new, park-exclusive outfits, with a line-up of original goods, mini-games, and themed food.
The “Color Acrylic Stand” set, featuring all 6 characters.
About Mahou Shoujo Madoka★Magica
Mahou Shoujo Madoka★Magica is an original anime series that aired in 2011, consisting of 12 episodes. The story, which masterfully blends the innocent daily lives of girls with thrilling, unpredictable twists, captivated audiences worldwide. It tells the tale of Kaname Madoka and the mysterious fate that awaits her after a strange encounter.
The creative dream team behind it includes director Shinbou Akiyuki, writer Urobuchi Gen (Nitroplus), original character designer Aoki Ume, and animation studio Shaft. Following the TV series, the story continued with recap films and a new chapter, [Shin-hen] Hangyaku no Monogatari (Rebellion). The highly anticipated next installment, Gekijouban Mahou Shoujo Madoka★Magica 〈Walpurgis no Kaiten〉, is scheduled for release in February 2026.
The “Sparkling Acrylic Keychain” collection, also featuring all 6 characters.
Event Highlights: Games, Goods & Grub!
Join Kaname Madoka, Akemi Homura, Tomoe Mami, Miki Sayaka, Sakura Kyouko, and Kyubey for a magical time at Namco’s Namjatown in Ikebukuro. The event will feature exclusive mini-games, a rally challenge, and tons of original merchandise and food.
🎮 Mini-Game: “Spin! Walpurgis Night Gachapon”
Try your luck at a special gachapon machine themed after the ominous “Walpurgisnacht.” Prizes are awarded based on your spin result.
- A Prize: “Foil Acrylic Board” (7 types total)
- B Prize: “Witch Can Badge” (10 types total)
- C Prize: “Clear Sticker” (16 types total, randomly awarded)
Cost: 600 yen (tax included) per try.
The “Foil Acrylic Board” A Prize set.
🗺️ Rally Game: “Trace the Trajectory: Soul Gem Search Rally”
Explore the park to find the magical “Soul Gems” hidden by the girls. Report your successful find to the reception to receive a participation prize.
Participation Prize: “Charm-attached Name Acrylic Keychain” (5 types total).
Cost: 1,500 yen (tax included) per play.
The participation prize “Charm-attached Name Acrylic Keychain.”
🛍️ Exclusive Goods with Original Art
A must-have lineup of items featuring the event’s exclusive illustration! Look forward to “Card Cases,” “Color Acrylic Stands,” “Sparkling Acrylic Keychains,” “Clear Sheet Collections,” “Can Badge Collections,” and “Acrylic Witch Sticker Collections.”
These items will also be available online from January 30, 2026 (10:00 JST) to March 16 (23:00 JST), with shipping expected around April 2026. Check the official event site for more details.
The “Card Case” set, featuring 5 designs.
🍜 Desserts & Food
Savor character and theme-inspired dishes like the “Puella Magi Holy Quintet Gyoza Fried Rice Plate” and a “Cream Cheese Parfait.” Purchasing eligible menu items gets you a bonus “Illustration Sheet” (choose from 2 designs).
The “Puella Magi Holy Quintet Gyoza Fried Rice Plate.”
Don’t miss the “Acrylic Coaster Soft Drink,” which comes with a coaster featuring art from the concurrent character pop-up store (Group A or B, 6 types each, randomly enclosed). There’s also a “Fortune Latte” where you can choose your favorite character from 6 options.
The “Acrylic Coaster Soft Drink” from Group A.
Event Information at a Glance
Event Title: Mahou Shoujo Madoka★Magica in NAMJATOWN
Venue: NAMJATOWN (Ikebukuro, Tokyo)
Period: January 30, 2026 (Friday) – March 15, 2026 (Sunday)
Original Goods (Sample Pricing)
| Item | Details | Price (Tax Inc.) |
|---|---|---|
| Color Acrylic Stand | 6 types total | 2,000 yen each (Kyubey: 1,400 yen) |
| Sparkling Acrylic Keychain | 6 types total | 1,000 yen each |
| Card Case | 5 types total | 2,000 yen each |
| Clear Sheet Collection | Random from 12 types | 500 yen |
| Can Badge Collection | Random from 12 types | 550 yen |
| Acrylic Witch Sticker Collection | Random from 10 types | 880 yen |
Desserts & Food (Sample Menu)
| Menu Item | Price (Tax Inc.) |
|---|---|
| “Puella Magi Holy Quintet” Gyoza Fried Rice Plate | 1,540 yen |
| “Mascarpone!” Cream Cheese Parfait | 1,390 yen |
| Kyubey’s Interference Shield Observation Lens Crepe | 1,400 yen |
| Acrylic Coaster Soft Drink (Random from 6 types in 2 groups) | 1,200 yen each |
| Fortune Latte (6 types) | 690 yen each |
Don’t let this magical opportunity pass you by! Mark your calendars for a moe and memorable experience.
(C) Magica Quartet/Aniplex, Madoka Project
(C) Bandai Namco Experience Inc.
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