Fans of the adorable blue puppet character Sunsun have something to look forward to. A new collaboration between Puppet Sunsun and select shop FREAK’S STORE brings a range of sauna-inspired items and lifestyle goods, created in partnership with the popular brand SAUVENIR. The collection launches on August 21, 2026 at select FREAK’S STORE locations and the official online store Daytona Park.
Puppet Sunsun follows the daily life of Sunsun, a six-year-old boy living in the puppet country of Toohook. Together with his best friend Nonnon and grandfather Zonzon, Sunsun shares heartwarming moments through videos and manga posted on social media. The character’s charming look and soothing content have earned over 3.5 million total followers across platforms, along with TV short segments and a regular radio show.
Sauna-Ready Apparel and Accessories
The collaboration lineup includes 16 different items ranging from apparel to accessories. The spotlight is on a special SAUVENIR collaboration: a two-piece set inspired by the in-house wear found at capsule hotels and super public baths. Available in four variations, the set comes in either pile or fleece fabric, with both short-sleeve and long-sleeve options.
For those who love sauna culture, there are sweatshirts and T-shirts featuring bold front prints of Sunsun in sauna-themed artwork. The white version reads “SAUNA!” while the black version features “NEPPA!” in large lettering.
Additional items include a clear pouch, a towel, a sauna hat, and a sauna mat sold as a three-piece set. A mesh tote bag and a graphic sweatshirt with a back print are also part of the collection, along with an all-over pattern clear pouch that makes for a great gift.
Store-Only Bonus and Photo Booth
Customers who purchase collaboration items at FREAK’S STORE physical locations will receive a special novelty: a hand mirror perfect for checking your look after a sauna session. The giveaway is limited and available while supplies last.
In addition, select stores will feature a photo booth where visitors can take pictures with Sunsun and Nonnon using exclusive collaborative frames. The experience uses the interactive mirror “+PLUS MIRROR,” and photos can be sent directly to your phone.
The photo booth will be available at the following FREAK’S STORE locations:
- FREAK’S STORE +ANDY FREAK’S STORE Sapporo Stellar Place
- FREAK’S STORE Nagoya PARCO
- FREAK’S STORE Lalaport TOKYO-BAY
- FREAK’S STORE Lalaport Fujimi
- FREAK’S STORE Lalaport EXPOCITY
- FREAK’S STORE S-PAL Sendai
- FREAK’S STORE Takasaki Opa
- FREAK’S STORE Favoro Toyama
- FREAK’S STORE Hiroshima PARCO
- FREAK’S STORE Aichi Togo
- FREAK’S STORE Emifull MASAKI
- FREAK’S STORE Amu Plaza Hakata
- FREAK’S STORE MEN’S +ANDY FREAK’S STORE
Release Details
The collaboration items will be available starting August 21, 2026 at select FREAK’S STORE locations and the official online store Daytona Park. Some accessory items—including the SAUNA BAG, SAUNA pouch, SAUNA mat, SAUNA set, and all-over pattern clear pouch—are available for pre-order exclusively online. All prices include tax, and shipping is expected around mid-September.
