TV anime series serial experiments lain is joining forces with fashion brand SEVESKIG for a new collaboration project, “let’s all love lain.” The event spans two venues: a POPUP exhibition at Laforet Harajuku and a special screening of all 13 episodes at Ikebukuro HUMAX Cinemas.
Since its TV broadcast and game release in 1998, serial experiments lain has portrayed the wavering boundaries between the real world and the network world against the backdrop of an era in transition. More than 25 years after it first aired, the anime’s unique worldview continues to gather devoted support across generations and national borders.
The project reinterprets the charm of serial experiments lain from SEVESKIG’s perspective, offering a new way to connect with the series by crossing fashion with cinematic experiences.
let’s all love lain
The special screening “let’s all love lain” with HUMAX Cinemas will be held at Ikebukuro HUMAX Cinemas Cinema 3 from September 2 (Wednesday) to September 9 (Wednesday). Admission is 2,000 yen (tax included) on weekdays and 3,000 yen on weekends. Because this is a special fee, various discounts and viewing points do not apply.
At Laforet Harajuku 5F “MAKE THE STAGE,” a POPUP exhibition runs from September 2 (Wednesday) to September 8 (Tuesday). In addition to SEVESKIG’s collaboration items, the exhibition will feature a display that reinterprets the originality of serial experiments lain.
The collaboration lineup is presented as part of the SEVESKIG 2026-27AW collection, comprising seven products such as long-sleeve T-shirts, T-shirts, and cardigans.
CT-SV-NRA-1010 / SEV vs lain PT-07 L/SL TEE
CT-SV-NRA-1012 / SEV vs lain PT-07 S/SL TEE
SW-SV-NRA-1005 / Fragment Cardigan ver, serial experiments lain
Additional original merchandise includes a lenticular A3 poster (7,700 yen), A2 poster, acrylic keychains (2,200 yen each), and more. Furthermore, the “AC-SV-LN-1004 / SEV vs lain Jacquard Blanket” (19,800 yen) is an order-made product that will be accepted from September 2 at 11:00 to September 30 at 23:59, with shipments scheduled from November 16 onward.
At the sales corner of Ikebukuro HUMAX Cinemas, visitors without a screening ticket are also welcome to purchase items, including T-shirts, mugs, and other goods. The assortment includes the lenticular A3 poster, A2 poster, and acrylic keychains.
CT-SV-LN-1002 / SEV vs lain S/SL TEE No.2
CT-SV-LN-1003 / SEV vs lain S/SL TEE No.3
AC-SV-LN-1007 / SEV vs lain Bear Mug
Visitors who go to both the Laforet Harajuku POPUP and the Ikebukuro HUMAX Cinemas sales corner will receive a limited “let’s all love lain” can badge (all 8 types, randomly selected) for the first 500 visitors. The badge is available at the Ikebukuro venue regardless of whether you have a screening ticket. By scanning the QR code at each venue with the scanner on the official website, your attendance stamp is recorded, and the badges are given out while supplies last.
Enjoy the world of serial experiments lain from both the fashion and visual sides of this special project, “let’s all love lain.”
