Nostalgic San-X Characters Make a Cute Comeback!
Get ready for a wave of nostalgia! The “San-X Universe” is bringing back fan-favorite characters from the early 2000s with a brand new lineup of goods. Beloved faces like Mikan Boya, Mamegoma, and Monokuro Boo are returning to decorate your daily life. This collection of 12 essential items is set to hit stores and online shops across Japan from around mid-March 2026.
San-X is the powerhouse character company behind massive hits like Rilakkuma, Sumikko Gurashi, and Tarepanda, having created over 1000 original characters. They continue to share these uniquely charming characters with the world through original products, licensing, and various promotions.
This time, they’re tapping into that sweet spot of nostalgia, reviving characters that stole hearts in the early 2000s. It’s a welcome return for classics like Mikan Boya, Mamegoma, Monokuro Boo, and Nyan Nyan Nyanko, all reimagined as adorable accessories for your everyday routine.
Dive into the Detailed Product Lineup
The collection features 12 types of items, perfect for adding a touch of retro kawaii to your stationery and accessories.
For the sticker enthusiasts, there’s a 6-ring “Funi Funi Sticker Binder” that includes 10 sticker sheets, and a set of “Tile Stickers” that are must-haves for any trade.
The “Air-in Mascot Stickers” are sure to be a hit, featuring sequins and little mascots inside—a jiggly, shiny seal that’s pure catnip for the inner child of every adult woman.
Accessories include a “Chain Pouch” with a charming retro denim design and super cute “Mame Can Keyholders” that will add a delightful jangle to your keys.
The pinnacle of nostalgia has to be the “Mascot Strap”. Its design screams the Heisei era and is guaranteed to tug at your heartstrings.
For plush lovers, there’s a carabiner-clip “Plush Mini Pouch” and a larger “Plush Pouch”, both shaped like the adorable faces of the characters.
Practical stationery items include an A4 “Clear Holder Set”, “Energel Ballpoint Pen 3C”, and “Memo Pads”, each available in four different designs.
And of course, no comeback would be complete without plushies! Palm-sized nuigurumi (plush toys) are joining the lineup in nine delightful designs.
Product Details & Pricing
The new “San-X Universe” product line is scheduled for release at retailers and online stores across Japan from around mid-March 2026.
- Funi Funi Sticker Binder: 990 yen (tax incl.) each | 4 designs
- Tile Sticker: 440 yen (tax incl.) each | 8 designs
- Air-in Mascot Sticker: 440 yen (tax incl.) each | 4 designs
- Chain Pouch: 2,860 yen (tax incl.) each | 4 designs
- Mame Can Keyholder: 1,320 yen (tax incl.) each | 4 designs
- Mascot Strap: 1,320 yen (tax incl.) each | 4 designs
- Plush Mini Pouch: 1,980 yen (tax incl.) each | 4 designs
- Plush Pouch: 2,200 yen (tax incl.) each | 4 designs
- Clear Holder Set: 660 yen (tax incl.) each | 4 designs
- Energel Ballpoint Pen 3C: 1,100 yen (tax incl.) each | 4 designs
- Memo Pad: 385 yen (tax incl.) each | 4 designs
- Plush: 2,200 yen (tax incl.) each | 9 designs
© 2026 SAN-X CO., LTD. ALL RIGHTS RESERVED.
Writer: Satou Erika
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