Tamagotchi 30th anniversary character magnets have arrived. The lineup includes 15 types of magnets based on past-generation devices. They will go on sale tomorrow, May 18, 2026.
Celebrate! Tamagotchi 30th Character Magnets
“Tamagotchi” is a digital pet released by Bandai on November 23, 1996, which sparked a massive boom mainly among high school girls. Later, in 2004, it was revived as “Kaettekita! Tamagotchi Plus” with infrared communication, and subsequent series with new play and functions have been rolled out worldwide. As of the end of July 2025, cumulative global shipments reached 100 million units.
Even nearly 30 years after its debut, it continues to resonate with long-time fans while captivating new generations.
The character magnets commemorating Tamagotchi’s 30th anniversary feature a lineup of past Tamagotchi devices. The magnets use glitter and a two-layer structure, with 15 types in total. They boast a sparkling, three-dimensional luxury design.
Celebrate! Tamagotchi 30th Character Magnets
The lineup includes: “Tamagotchi White”, “Tamagotchi Pink”, “Shinshu Hakken!! Tamagotchi”, “Tenshitchi no Tamagotchi”, “Shuku Keitai Kaitsuu! Tamagotchi Plus”, “Chou Jinsei Enjoy! Tamagotchi Plus”, “Ura Jinsei Enjoy! Tamagotchi Plus”, “Ie! Family Iroiro! Tamagotchi Plus”, “Tamagotchi iD L”, “Tamagotchi P’s”, “TAMAGOTCHI 4U”, “Tamagotchi m!x”, “Tamagotchi Uni”, “Tamagotchi Paradise”, “30th Anniversary Logo”.
Celebrate! Tamagotchi 30th Character Magnets
Additionally, each pack includes one soda-flavored gum. The “Celebrate! Tamagotchi 30th Character Magnets” will be released at confectionery sections of mass retailers nationwide tomorrow, May 18, 2026.
Celebrate! Tamagotchi 30th Character Magnets
Price: 270 yen (tax included: 297 yen)
Release date: May 18, 2026
(C)BANDAI
