Dandadan: Okarun and Momo Designs! jouetie Collaboration Items Launch for Autumn Fashion Preview

Exciting news for fans of the TV anime Dandadan! A brand new collaboration line has been announced with “jouetie,” a popular women’s fashion brand known for its “MIX GIRL” concept. These stylish items, featuring characters like Okarun and Momo, are now available for pre-order on “RUNWAY channel” and “ZOZOTOWN,” with general sales also available at various retail stores.

About Dandadan: A Supernatural Battle and Coming-of-Age Story

Dandadan is an occultic battle and coming-of-age story based on the manga by Tatsu Yukinobu, serialized on Shueisha’s manga app “Shounen Jump+.” The series has gained immense popularity, boasting over 10 million copies in circulation. The story follows Momo, a high school girl from a family of spirit mediums, and her classmate Okarun, an occult enthusiast. After encountering overwhelming supernatural phenomena beyond their comprehension, they gain hidden powers and cursed abilities. With these newfound strengths, they challenge bizarre occurrences while also getting entangled in a fateful romance.

The TV anime adaptation aired in the “Super Animeism TURBO” block on MBS/TBS networks. The first season, which ran from October to December 2024, achieved the highest average comprehensive viewership rating among all works broadcast in that slot since its establishment. Its global success is notable, having received numerous awards overseas and reaching second place in Netflix’s Weekly Global TOP10 (Non-English Series). The recently concluded second season, which began in July 2025, also saw incredible support from viewers, including ranking 8th in the US box office during its advance theatrical screening. Following the final episode of the second season, it was excitingly announced that a third season is already in production!

Introducing the Dandadan x jouetie Collaboration!

This special collaboration with “jouetie” features beloved characters from the series, including Okarun, Momo, Taabobabaa (in her Maneki Neko form), and Aira. Each item is meticulously designed, reflecting the unique personalities of these charming characters and the distinct worldview of Dandadan.

Fit Off-Shoulder Top

This versatile Fit Off-Shoulder Top offers a 2-way style, allowing you to wear it as a one-shoulder top from either the front or back. It features both embroidered logos and printed scenes from the anime, letting you switch up your mood. The cut-out design on the sleeves subtly exposes a bit of skin, creating a chic and relaxed vibe. Made from a ribbed cut-and-sew material, it offers excellent stretch and comfort, making it easy to move in.

Over Damage Long T-Shirt

The Over Damage Long T-Shirt is a truly distinctive piece, with different scenes and logo colors depending on the shirt’s hue. The alien embroidery on the back adds a quirky touch. Its oversized silhouette and distressed detailing make for an eye-catching style. It also lends itself well to layering with high-neck inners or sheer items, offering diverse fashion possibilities.

Scene Overshirt

The Scene Overshirt is an oversized shirt adorned with dynamic scenes from the series. A testament to “jouetie”‘s attention to detail, the logo colors are thoughtfully adjusted to complement each specific scene printed on the garment, creating a cohesive and stylish look.

2WAYBAG

This convenient 2WAYBAG features printed cut-out scenes from the anime. It comes with chains for both shoulder and crossbody wear, offering flexibility in how you carry it. Its perfectly moderate size makes it ideal for everyday use, while the original alien charm serves as a charming focal point.

Product Lineup and Availability

The collaborative items from the TV anime Dandadan and “jouetie,” featuring characters like Okarun and Momo, can be purchased on “RUNWAY channel” and “ZOZOTOWN,” as well as at various physical retail stores. Don’t miss out on these unique pieces!

Item Details:

Product Name: 【TVアニメ『ダンダダン』・jouetie】フィットオフショルトップス ([TV Anime Dandadan x jouetie] Fit Off-Shoulder Top)
Price: 6,930 yen (tax included)
Colors: Off-white, Black, Mix
Size: M
Product Name: 【TVアニメ『ダンダダン』・jouetie】オーバーダメージロンT ([TV Anime Dandadan x jouetie] Over Damage Long T-Shirt)
Price: 6,930 yen (tax included)
Colors: Ivory, Black, Bordeaux, Pink
Size: M
Product Name: 【TVアニメ『ダンダダン』・jouetie】シーンオーバーシャツ ([TV Anime Dandadan x jouetie] Scene Overshirt)
Price: 9,900 yen (tax included)
Colors: Off-white, Black, Red
Size: M
Product Name: 【TVアニメ『ダンダダン』・jouetie】2WAYBAG ([TV Anime Dandadan x jouetie] 2WAYBAG)
Price: 7,920 yen (tax included)
Colors: Black, Red, Silver
Size: F