Get Ready to Pinch Some Kaiju: COSPA’s New “Tsumamare Series” for Godzilla
Exciting news for Godzilla fans! COSPA, renowned for its official character costumes and apparel goods, is launching the playful “tsumamare series” as a fresh line of merchandise for the ‘Godzilla’ series and ‘Shin Godzilla’. All five adorable designs are currently available for pre-order on COSPA’s online shop and other select retailers.

Godzilla’s Enduring Reign
The iconic King of Monsters, Godzilla, has been a cultural powerhouse since its debut in 1954, mesmerizing and shocking audiences not just in Japan but around the world for over seven decades. The recent film ‘Godzilla-1.0’ (2023) was a massive global hit, even snagging the Visual Effects award at the 96th Academy Awards.
The momentum doesn’t stop there. The fifth Hollywood installment, ‘Godzilla x Kong: The New Empire’, shattered box office records with worldwide earnings surpassing 84.5 billion yen. With the latest film ‘Godzilla-0.0’ directed by Yamazaki Takashi now in production, the strongest kaiju king continues its undisputed reign.
Moreover, a new anime series was recently announced, a collaboration between studio Orange (behind ‘Godzilla S.P
What is the “Tsumamare Series”?
This new “tsumamare series” for the Godzilla series and Shin Godzilla is a line of original rubber accessories from COSPA that feature deformed characters with hilarious reactions to being pinched.

The design is clever: when you pinch the top with your fingers, the character looks like it’s being squeezed. The lineup includes five types in total: from the Godzilla series, we have the First Generation Godzilla, Godzilla 65′, and Mechagodzilla 2; and from Shin Godzilla, the 2nd Form and 4th Form of Shin Godzilla.

Features and How to Use
These accessories have a satisfying, voluminous thickness of 5mm. The keychain part is removable, allowing for versatile use as a zipper pull charm or however you prefer. By using the separately sold “Matsuba Cord & Earphone Jack Dust Cover Set”, you can even attach them to your smartphone for the perfect accessory. Go ahead and pinch your favorite Godzilla!

Pricing and Availability
The “tsumamare series” for the Godzilla series and Shin Godzilla is priced at 990 yen each (tax included). Release is scheduled for late April 2026. You can get them through COSPA’s online shop and other retailers.
Detailed Product Information
| Series | Product Name | Release Date | Size | Material | Price (Tax Inc.) | Illustrator |
|---|---|---|---|---|---|---|
| Godzilla | First Generation Godzilla Tsumamare | Late April 2026 (planned) | Approx. 60mm | Soft PVC Rubber | 990 yen | Hirai Yukio |
| Godzilla 65′ Tsumamare | Late April 2026 (planned) | Approx. 60mm | Soft PVC Rubber | 990 yen | ||
| Mechagodzilla 2 Tsumamare | Late April 2026 (planned) | Approx. 60mm | Soft PVC Rubber | 990 yen | ||
| Shin Godzilla | Shin Godzilla 2nd Form Tsumamare | Late April 2026 (planned) | Approx. 60mm | Soft PVC Rubber | 990 yen | |
| Shin Godzilla 4th Form Tsumamare | Late April 2026 (planned) | Approx. 60mm | Soft PVC Rubber | 990 yen |
TM & (C) TOHO CO., LTD.
Written by Nakase Koutarou
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