Initial D Legend3 -Mugen- and Atlassian Williams F1 Team Reveal BEFORE DAWN Collection

Atlassian Williams F1 Team and Initial D Legend3 -Mugen- have teamed up for a capsule collection titled BEFORE DAWN. The lineup brings together 14 items, spanning apparel such as jackets, hoodies, and T-shirts, plus pin badges, keychains, bottles, and a mechanical watch. Prices range from 3,200 yen to 111,900 yen.

The collection is part of the Atlassian Williams F1 Team pop culture program Sector Zero. It went on sale on September 21, 2026, through the Sector Zero official member platform.

A Collection Built Around the Time Before Dawn

BEFORE DAWN is set in Gunma before daybreak and takes as its theme “the time before results are born.” Garage lights switch on, a key turns, and the AE86’s headlights illuminate a mountain road. Through those images, the collection links the world of Initial D with the inspection, adjustment, and precision that Williams accumulates, connecting two different worlds: touge and F1.

The collection consists of 14 items in total. In addition to jackets, hoodies, and T-shirts, it includes pin badges, keychains, bottles, and a mechanical watch.

PROJECT D AUTOMATIC WATCH Leads the Lineup

The hero product is the UNDONE automatic skeleton watch PROJECT D AUTOMATIC WATCH, priced at 111,900 yen. Its dark gun-finish skeleton dial features a three-dimensional course layout inspired by the mountain pass roads associated with Initial D. A semi-transparent blue film is layered over the dial to create depth. By showing the internal movement while the hands run above it, the watch expresses both “time” and “running” within a single dial.

Purchases are available after registering as a Sector Zero member. Shipping will begin sequentially from late November. The PROJECT D AUTOMATIC WATCH alone is scheduled to ship in late February 2027.

Singapore Fan Zone Appearance

After the online launch, BEFORE DAWN is set to appear at the Atlassian Williams F1 Team Fan Zone at Marina Square in Singapore from October 5, timed to the Singapore GP week. The event will offer a chance to pick up items from the collection and experience their designs and textures in person.

About Initial D Legend3 -Mugen-

Initial D is a popular manga by Shigeno Shuichi that ran in Weekly Young Magazine from 1995 to 2013. The new theatrical film project that began in 2014 retold the story from the beginning as a three-part series, with Initial D Legend3 -Mugen- serving as the final chapter. It depicts the intense battle between protagonist Fujiwara Takumi and his rival Takahashi Ryousuke.

Through its 14 items, BEFORE DAWN connects the two worlds of touge and F1.

(C)Shigeno Shuichi/Kodansha・2016 New Theatrical “Initial D” L3 Production Committee