Kimetsu no Yaiba Takes Over Akihabara Station! Demon Slayer Corps vs. Demons Represented in Day/Night Digital Signage
A new phase has just kicked off for the collaboration between the anime Kimetsu no Yaiba and beverage company DyDo DRINCO! The campaign, titled “Drink and Win Instantly! DyDo x Kimetsu no Yaiba Campaign: Connecting Thoughts! Looking Back at Those Scenes!”, features a special initiative. Starting July 14th, a total of 32 patterns of digital signage will be displayed within JR Akihabara Station.
DyDo DRINCO’s campaign with Kimetsu no Yaiba began on June 30th, coinciding with the release of “DyDo Kimetsu no Yaiba Ice Latte” and “DyDo Kimetsu no Yaiba Mandarin Orange Water Sugar-Free.”
From July 14th, the digital signage will be showcased within JR Akihabara Station. This special video content connects scenes and dialogue from the anime, allowing fans to look back on the series’ journey so far, right before the theatrical release on July 18th.
DyDo x Kimetsu no Yaiba Collaboration Campaign: All 32 Package Types x Video!!
The 32 pillar digital signages will feature all 32 different designs of the collaboration packages. In a unique advertising approach, the Demon Slayer Corps members, including Kamado Tanjiro, will be displayed during the daytime, while demons, led by Muzan Kibutsuji, will appear at night.
DyDo x Kimetsu no Yaiba Collaboration Campaign: All 32 Package Types x Video!!
Score Awesome Prizes in the Collaboration Campaign!
To celebrate this collaboration, a prize campaign is also underway. Participants can earn points by reading the QR code printed on DyDo products with their smartphone camera. These points can then be used to enter for prizes in Course A (10 points), Course B (3 points), and Course C (1 point).
DyDo x Kimetsu no Yaiba Collaboration Campaign: Prize List
The top-tier A Course prize is a Kimetsu no Yaiba wind chime handcrafted by a real blacksmith. The design features Kocho Shinobu in July, Agatsuma Zenitsu in August, and Kamado Tanjiro in September, with a total of 9 winners across all periods.
Kimetsu no Yaiba Wind Chime: Kamado Tanjiro Model
Course B offers different goods each month. July’s prize is a matching T-shirt & Sacoche set, August features the “Hashira Gathering Big Towel,” and September offers a “Daily Page Memory Calendar.” 100 lucky winners will be chosen for each monthly prize.
Kimetsu no Yaiba Hashira Gathering Big Towel
For Course C, participants can win a Kimetsu no Yaiba collaboration mug cup. July’s design features Tanjiro & Nezuko, August showcases Tanjiro & Uzui Tengen, and September highlights Tanjiro & Nezuko & Kanroji Mitsuri. There are 300 winners for each design. To enter the campaign, you’ll need to add the DyDo DRINCO LINE official account as a friend.
Kimetsu no Yaiba Collaboration Mug Cup: July
Experience the Digital Kizuna Omikuji!
Furthermore, by scanning the QR code, you can draw a “Digital Kizuna Omikuji” once per day. There are 30 different designs that change monthly, allowing you to enjoy fortunes related to romance, work, health, money, and more, accompanied by scenes and dialogue from the characters.
Kimetsu no Yaiba Digital Kizuna Omikuji: 1st Round
Campaign Details
“DyDo x Kimetsu no Yaiba Collaboration Campaign: All 32 Package Types x Video!!”
Display Period: July 14, 2025 (Monday) 5:00 AM – July 20, 2025 (Sunday) 12:00 AM
Location: Pillar Digital Signage within JR Akihabara Station Central Concourse
“Drink and Win Instantly! DyDo x Kimetsu no Yaiba Campaign: Connecting Thoughts! Looking Back at Those Scenes!”
Campaign Period: June 30, 2025 (Monday) 10:00 AM – September 30, 2025 (Tuesday) 2:59 PM
Campaign Eligible Products: Products purchased between June 30, 2025 (Monday) 10:00 AM and September 30, 2025 (Tuesday) 2:59 PM
Course A (Apply with 10 points): Kimetsu no Yaiba Wind Chime handcrafted by a real blacksmith
Number of Winners: Total 9 people
Application Periods:
1st Round: Kocho Shinobu Model – June 30, 2025 (Monday) 10:00 AM – August 1, 2025 (Friday) 9:59 AM
2nd Round: Agatsuma Zenitsu Model – August 1, 2025 (Friday) 10:00 AM – September 1, 2025 (Monday) 9:59 AM
3rd Round: Kamado Tanjiro Model – September 1, 2025 (Monday) 10:00 AM – September 30, 2025 (Tuesday) 2:59 PM
Designs: Total 3 types
Course B (Apply with 3 points):
1st Round: Matching T-shirt & Sacoche set
Number of Winners: 100 people
Application Period: June 30, 2025 (Monday) 10:00 AM – August 1, 2025 (Friday) 9:59 AM
2nd Round: Hashira Gathering Big Towel
Number of Winners: 100 people
Application Period: August 1, 2025 (Friday) 10:00 AM – September 1, 2025 (Monday) 9:59 AM
3rd Round: Daily Page Memory Calendar
Number of Winners: 100 people
Application Period: September 1, 2025 (Monday) 10:00 AM – September 30, 2025 (Tuesday) 2:59 PM
Course C (Apply with 1 point): Kimetsu no Yaiba Collaboration Mug Cup
Number of Winners: Total 300 people
Application Period: June 30, 2025 (Monday) 10:00 AM – September 30, 2025 (Tuesday) 2:59 PM
1st Round: June 30, 2025 (Monday) 10:00 AM – August 1, 2025 (Friday) 9:59 AM
2nd Round: August 1, 2025 (Friday) 10:00 AM – September 1, 2025 (Monday) 9:59 AM
3rd Round: September 1, 2025 (Monday) 10:00 AM – September 30, 2025 (Tuesday) 2:59 PM
Digital Kizuna Omikuji:
1st Round: June 30, 2025 (Monday) 10:00 AM – August 1, 2025 (Friday) 9:59 AM
2nd Round: August 1, 2025 (Friday) 10:00 AM – September 1, 2025 (Monday) 9:59 AM
3rd Round: September 1, 2025 (Monday) 10:00 AM – September 30, 2025 (Tuesday) 2:59 PM
(C)Koyoharu Gotouge／Shueisha・Aniplex・ufotable
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