Make Chocolate with Sanrio’s Kitty, Pompompurin, and Cinnamon! Meiji Valentine Collaboration Offers Free Chocolate Molds

Sweet Collaboration: Sanrio Characters Meet Meiji Chocolate for Valentine’s Day 2026

Get ready for an adorable treat! A special collaboration between Sanrio Characters and Meiji is launching from January 6, 2026, as part of Meiji’s Valentine’s Day campaigns. Meiji is rolling out various content from early January right up to Valentine’s Day to make gifting chocolates and sweets even more enjoyable, and this Sanrio collab is one of the highlights.

Image: Completed chocolate examples from the “Sanrio Characters” collaboration.

How to Score the Sanrio Chocolate Molds

Here’s the sweet deal: simply purchase three of the following Meiji chocolate bars—“Meiji Milk Chocolate”, “Meiji High Milk Chocolate”, “Meiji Black Chocolate”, or “Meiji White Chocolate”—and you’ll receive an exclusive original chocolate mold featuring cute Sanrio characters. Just pour melted chocolate into the mold to create charming shapes perfect for oshi-katsu (supporting your favorite characters) or as toppings for cakes and desserts.

Image: “Sanrio Characters” original chocolate mold packaging.

The mold includes six beloved characters: Haroo Kiti (Hello Kitty), Pomupomupurin (Pompompurin), Shinamorooru (Cinnamoroll), Pochakko (Pochacco), Baddo Batsumaru (Bad Badtz-maru), and Kogimyun (Kogimyun). It’s a must-have for fans looking to add a personal touch to their Valentine’s treats.

Image: “Sanrio Characters” original chocolate mold tray.

More Sweet Campaigns from Meiji

But wait, there’s more! Meiji has other delicious plans for Valentine’s Day 2026. First up, collaboration recipe videos with Tastemade Japan will be released sequentially from January 19. Last year’s videos were a hit, so expect more creative chocolate ideas.

Image: Tastemade Japan collaboration recipe for “Punipuni Marshmallow Chocolate Mansion”.

Image: Tastemade Japan collaboration recipe for “Munyupuni Chocolate Gummy”.

Then on January 20, look out for snacks with special collaboration packaging featuring Bishoujo Senshi Seraamun (also known as Sailor Moon). Three products will get this limited-edition makeover, including almond chocolate, macadamia chocolate, and a big pack of milk chocolate.

Image: Meiji ‘Bishoujo Senshi Seraamun’ collaboration recipe image.

Image: ‘Bishoujo Senshi Seraamun’ limited packaging for “Almond Chocolate” and “Macadamia Chocolate”.

Image: ‘Bishoujo Senshi Seraamun’ limited packaging for “Meiji Milk Chocolate Big Pack”.

Also, don’t miss the ASMR video “【濃厚 ASMR】音に溺れる手作りチョコ” (“【Rich ASMR】Drowning in the Sounds of Homemade Chocolate”) which started on January 5, or the limited collaboration product “【FRUITS ZIPPER×meiji】明治BIGミルクチョコレート” available at Village Vanguard.

Image: “FRUITS ZIPPER × meiji” Meiji BIG Milk Chocolate collaboration.

Plus, there’s a must-buy receipt campaign in collaboration with the Sustainability Beauty Project.

Image: Meiji ‘Cacao Beauté with Sustainability Beauty Project Campaign’.

Sanrio Characters Collaboration Specifics

Here are the key details for the Sanrio Characters collaboration:

• Period: From January 6, 2026 (Tuesday) ~ *Rolling out sequentially
• Eligible Products: Meiji Milk Chocolate, Meiji High Milk Chocolate, Meiji Black Chocolate, Meiji White Chocolate
• Premium: One chocolate mold featuring six characters: Haroo Kiti, Pomupomupurin, Shinamorooru, Pochakko, Baddo Batsumaru, Kogimyun

© ’26 SANRIO CO., LTD. APPR. NO. L663985

© Naoko Takeuchi

Writer: Nakase Kootaroo

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