Haikyuu!! Teams Up with Bull Pulu for a Tasty Collaboration
Get ready for a spike of flavor! The beloved volleyball anime Haikyuu!! is collaborating with the tapioca drink shop Bull Pulu. The collab campaign kicks off on Thursday, January 29, 2026, at all Bull Pulu stores. Fans can look forward to special collaboration menus inspired by the Aoba Jouhsai High School members like Oikawa Tooru and Iwaizumi Hajime, alongside brand-new illustrated goods.
The Legend of Haikyuu!!
Let’s set the scene for the uninitiated. Haikyuu!! is nothing short of a modern sports manga classic. Created by Furudate Haruichi, this epic tale of high school volleyball passion and drama serialized in Shueisha’s Weekly Shounen Jump from February 2012 for eight and a half years. Its manga volumes have sold a staggering cumulative total of over 75 million copies.
The TV anime adaptation, which started in 2014 and ran through its fourth season by December 2020, captured the hearts of not just manga readers but anime fans across the globe with its intense matches and emotional character journeys.
The hype didn’t stop there. The film Haikyuu!! Movie: Gomi Suteba no Kessen (The Battle at the Garbage Dump), released in February 2024, depicted the long-awaited showdown between Karasuno High and their fated rivals, Nekoma High. It was a massive box office smash, grossing over 20 billion yen worldwide and even snagging the Excellent Animation of the Year award at the Japan Academy Film Prize. The excitement continues with two more projects on the horizon for 2027: the film Haikyuu!! Movie: VS “Chiisana Kyojin” and the special anime Haikyuu!!: Bakemono-tachi no Iku Tokoro.

“Haikyuu!!” x Bull Pulu Collaboration Campaign Visual
Meet the Aoba Jouhsai Crew at Bull Pulu
This delicious collaboration features the elite players from Aoba Jouhsai High enjoying some well-deserved tapioca treats and Taiwanese castella cake in all-new illustrations. The lineup includes the charismatic setter Oikawa Tooru, his fierce ace Iwaizumi Hajime, and their teammates Kindaichi Yuutarou, Kunimi Akira, Matsukawa Issei, Hanamaki Takahiro, Kyouya Kentarou, and manager Watari Shinji.
The specially designed collaboration menu items are inspired by these characters. Plus, with each drink order, you’ll receive one random coaster from a set of 8 designs.

Trading Yura Yura Acrylic Keychain
Collectible Collaboration Goods
But wait, there’s more! A whole lineup of limited-edition goods featuring these new illustrations will be available. The merch list includes:
- Trading Yura Yura Acrylic Keychains
- Trading Name Plates
- Trading Can Badges
- Trading Acrylic Blocks
- Canvas Pouches
Here’s another sweet deal: for every 2,200 yen (tax included) spent, you’ll get one random illustration card from the full set of 8. It’s the perfect excuse to collect them all!

“Haikyuu!!” x Bull Pulu Standee Panel
Snap a Pic with the Team
During the collaboration period, Bull Pulu stores will be decorated with standee panels of the Aoba Jouhsai members. So when you visit, don’t forget to grab your collaboration drink, strike a pose with your favorite character for a commemorative photo, and enjoy the tasty treats alongside them!

“Haikyuu!!” x Bull Pulu Collaboration Goods Lineup
Event Summary
The “Haikyuu!!” x Bull Pulu Collaboration Campaign runs from January 29 (Thu) to March 1 (Sun), 2026 at all Bull Pulu stores. The collaboration goods will also be available for purchase online at the GK Store from January 29 (Thu) at 12:00 to March 8 (Sun) at 23:59 (note: online purchases are not eligible for the in-store bonus items).
For all the latest details, be sure to check out the official campaign website!
(C) Furudate Haruichi / Shueisha, “Haikyuu!!” Production Committee
《Nakase Koutarou》
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