Lawson 50th Anniversary! Sanrio Characters Lottery

Get ready, Sanrio fans! Sanrio is rolling out the “Lawson 50th Anniversary Sanrio Characters Lottery” starting February 17th at Lawson stores across Japan.
Celebrate Lawson’s big 5-0 with this special lottery featuring all your favorite Sanrio characters! The lineup is packed with goodies showing the gang happily on a shopping spree together, perfect for adding a touch of kawaii to your daily life.
The star of the show is an adorable wall clock decorated with the whole crew. Plushie lovers can snag cute plushes of Pomupomupurin, Shinamoorooru, and Kero Kero Keroppi, each holding little shopping items. And that’s not all—there’s a whole range of accessories like tote bags, pouches, plates, and tumblers to collect!
But wait, there’s more! The ultimate prize is the Last Special Award: a Hello Kitty plushie dressed in a Lawson uniform, guaranteed for the very last ticket holder. Plus, scan the QR code on your ticket for a chance to win a ribbon-shaped cushion in the Entertainment Chance Award!
Prize Lineup





Here’s the full list of goodies you can win:
- Wall clock (2 variations)
- Plush Pomupomupurin (1 variation)
- Plush Shinamoorooru (1 variation)
- Plush Kero Kero Keroppi (1 variation)
- Tote bag (2 variations)
- Pouch – yellow (3 variations)
- Pouch – white (3 variations)
- Pouch – green (3 variations)
- Ballpoint pen A (4 variations)
- Ballpoint pen B (4 variations)
- Ballpoint pen C (4 variations)
- Plastic basket (6 variations)
- Plate – white (6 variations)
- Plate – yellow (6 variations)
- Tumbler A (6 variations)
- Tumbler B (6 variations)
- Food container – white (6 variations)
- Food container – green (6 variations)
Last Special Award: The last ticket drawn guarantees a Hello Kitty plushie in Lawson attire!
Entertainment Chance Award

Don’t forget to scan the QR code on your lottery ticket for a shot at winning a cozy ribbon-shaped cushion through the Entertainment Chance Award!
Price and Availability
The Lawson 50th Anniversary Sanrio Characters Lottery costs ¥800 per ticket (tax included) and will be available sequentially at Lawson stores nationwide from February 17th. For more details, including participating stores, check out the official Sanrio website.
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