TV anime “Boku no Kokoro no Yabai Yatsu” (BokuYaba) new merchandise is now available on the online store “eeo Store online.” Items featuring newly drawn illustrations with a cyber neon theme will also be sold at a physical store in Ikebukuro from June 13, 2026.
“Boku no Kokoro no Yabai Yatsu” is a romantic comedy serialized in “Champion Cross” (Akita Shoten) by Norio Sakurai. It depicts the youthful first love between the gloomy, chuunibyou middle schooler Kyoutarou Ichikawa and the innocent, beautiful girl Anna Yamada. The series has exceeded 7 million copies in cumulative circulation.
The TV anime’s first season aired from April 2023, and the second season from January 2024 on TV Asahi’s NUMAnimation slot, BS Asahi, and CS TeleAsa Channel 1. A film version was released in February 2026, and production of a third TV anime season has been decided.
The new merchandise uses newly drawn illustrations of Anna Yamada in two patterns of cyber neon outfits — cute and cool. Additionally, merchandise using anime scene shots also features Kyoutarou Ichikawa.
Can badges (6 types, blind)
Acrylic cards (6 types, blind) are approximately 7 cm × 9 cm with a slight thickness, featuring the newly drawn illustrations as well as memorable scene shots of Kyoutarou Ichikawa and Anna Yamada.
Character clear case (1 type) is a hard type that can store paper items within A5 size, also usable for storing postcards or as a ticket holder. It can also be displayed as is.
Acrylic stands (2 types) are up to 15 cm in height and width, allowing full-body enjoyment of Anna Yamada.
BIG acrylic stand (1 type) is approximately 20 cm or larger in height and width, offering a powerful display of the two newly drawn illustration patterns.
Acrylic stand plates (5 types) are assembly-type for three-dimensional display. Acrylic art board (1 type) is approximately 21 cm × 15 cm with a base, so it can be placed on a desk or shelf.
Furthermore, for every purchase of 2,200 yen (tax included) of these goods per transaction, a randomly selected postcard (3 types) using the newly drawn illustrations will be given as a purchase bonus.
Store:
■ Sales period: June 13 (Sat) – June 26 (Fri), 2026
■ Location: eeo Store Ikebukuro Main Store
Store Pickup Reservation:
■ Reservation period: May 7 (Thu) – May 13 (Wed), 2026
■ Reservation location: Online store “eeo Store online”
*If you use store pickup reservation, you can pick up your reserved items at “eeo Store Ikebukuro Main Store” at your convenience starting from the release date (June 13).
(C) Norio Sakurai (Akita Shoten) / BokuYaba Production Committee
