
Sanrio character Pompompurin is celebrating its 30th anniversary with a special limited-edition flocked mascot set, now open for pre-orders. The “Pompom Hero Mascot” collection features the golden retriever pup in a heroic pose, alongside his friends Muffin, Scone, and Bagel.

Pompompurin Takes Top Spot in 2026 Sanrio Character Ranking
The 2026 Sanrio Character Ranking, an annual fan-voted popularity contest, saw a record-breaking total of 70,647,379 votes — 112% of last year’s count. Pompompurin secured first place with over 7 million votes, marking its second consecutive win and fifth overall title in the character’s 30th anniversary year.
Cinnamoroll, who led the initial preliminary rankings, finished second, followed by Pochacco in third, Kuromi in fourth, and Hello Kitty in fifth. The results reflect the enduring global love for these beloved characters.
Product Details: Flocked Mascots, Postcards, and Sticker
The set includes four original flocked mascots: Pompompurin (65mm × 60mm × 47mm), Bagel (35mm × 31mm × 20mm), Scone (35mm × 33mm × 20mm), and Muffin (35mm × 23mm × 20mm). Each is designed in a special 30th-anniversary hero theme.
Also included are three original postcards and one sticker, allowing fans to fully enjoy Pompompurin’s adorable world.
Release Information
The “Pompompurin 30th Anniversary Pompom Hero Mascot” set will be released on September 9, 2026, priced at 4,400 yen (tax included). It is available for pre-order at bookstores and online book retailers nationwide.
Specifications
- Product name: Pompompurin 30th Anniversary Pompom Hero Mascot
- Release date: September 9, 2026
- Price: 4,400 yen (4,000 yen + tax)
- Format: B5
- Contents:
- Flocked mascots (4 pieces): Pompompurin, Bagel, Scone, Muffin
- Postcards (3 pieces)
- Sticker (1 piece)
(C)2026 SANRIO CO., LTD. APPROVAL NO. L671988















