Sanrio’s popular character Kuromi is teaming up with roomwear brand SNIDEL HOME for a new collaboration collection titled “SNIDEL HOME・KUROMI” (the dot is a heart symbol). The line features original designs that capture Kuromi’s cool yet cute personality, with a focus on dressing up.
Kuromi may look like a troublemaker, but she is actually quite girly. The self-proclaimed rival of My Melody loves handsome boys, and her charm points are her black hood and pink skull. She is always striving to “Kuromi-fy” the world. The collaboration designs incorporate Kuromi’s dressed-up look throughout the collection, including roomwear, bags, and pouches that feature delicate embroidery accents.
Design Cut Parka
The compact parka offers a feminine silhouette with embroidery appliqué of Kuromi and her sidekick Baku. A ribbon adorns the hood, and lace trims the sleeves for an extra sweet touch. The fabric, popular at SNIDEL HOME for its expressive texture, is comfortable to wear and recommended as a one-mile wear option. Available in LAV and CGRY, size F, for ¥13,200 (tax included).
All-Over Print Pajama Set
This set features a pattern of Kuromi drawn in a dressing-up theme. Details include logo and skull buttons, plus a contact-cooling fabric that is popular for the season. The oversized fit makes it easy to wear. Available in PNK and BLK, size F, for ¥17,600 (tax included).
Satin Embroidery Frill Pouch
Made from glossy satin fabric, this pouch features a ribbon-shaped emblem with delicate Kuromi embroidery at the center. Available in WHT, PNK, and BLK (online exclusive), size F, for ¥4,950 (tax included).
Satin Embroidery Tote Bag
Made from the same satin material as the pouch, this tote bag has a voluminous gathered handle. It includes a magnetic closure and an inner pocket for practicality, while the fine Kuromi embroidery catches the eye. Available in WHT, PNK, and BLK (online exclusive), size F, for ¥8,580 (tax included).
Release Information
The collection will be available from July 23, 2026 (Thursday) at sanrio house shops and the official online store. Store opening times: LUMINE Shinjuku 2 store at 11:00 AM, LUCUA store at 10:30 AM. To ease crowding, stores will initially use a numbered ticket system. The official online store will open at noon on the same day.
(C)2026 SANRIO CO., LTD. APPROVAL NO. L664297
