
Baby Chitchi and fashion brand rienda have joined forces for a third collaboration, with a new lineup of items set to hit shelves on September 18, 2026, at all rienda stores, the SHEL’TTER WEBSTORE, and ZOZOTOWN.

The collection features nine types of products designed under rienda’s creative supervision, all adorned with Baby Chitchi motifs. Fans can look forward to roomwear, leg warmers, hair clips, face pouches, tote bags, hair bands, and a special charm.
In addition to the collaboration items, regular Monchhichi merchandise will also be available. The “Monchhichi COLORS” series offers plush keychains in a variety of colors, while the “Assort Box Rose” presents a surprise selection of colors.

A limited-time pop-up event will take place at The SHEL’TTER TOKYO Tokyu Plaza Omotesando “Omokado” store, offering fans a chance to see the collection in person.

Product Details
| Item | Color | Price (tax incl.) |
|---|---|---|
| Monchhichi Roomwear | BLU / PNK | ¥11,000 |
| Monchhichi Leg Warmers | BLU / PNK | ¥2,970 |
| Monchhichi Hair Clip | BLU / PNK | ¥1,320 |
| Monchhichi Face Pouch | BLU / PNK | ¥3,850 |
| Monchhichi Tote Bag | BLU / PNK | ¥3,960 |
| Monchhichi Hair Band | BLU / PNK | ¥1,980 |
| Baby Chitchi x rienda Charm | BEG | ¥3,080 |
| Monchhichi COLORS | Multi / PUR / BLK / WHT / YEL | ¥2,200 |
| Monchhichi Assort Box Rose | Multi | ¥2,750 |
| Monchhichi Blind Box Set | Multi | ¥16,500 |
Pop-Up Event
Location: The SHEL’TTER TOKYO Tokyu Plaza Omotesando “Omokado” store, 1st floor
Period: September 17 (Thu) – October 1 (Thu), 2026
Items: First Baby Chitchi series, second Sweet Lollipop series, third Baby Chitchi series, and regular items
* A denim pop-up will also be held during the same period.
Release Information
Early release (September 17): LUMINE EST Shinjuku, LUMINE Omiya, The SHEL’TTER TOKYO Tokyu Plaza Omotesando “Omokado” store 1F
General release (September 18): All rienda stores, SHEL’TTER WEBSTORE (request start August 21), ZOZOTOWN
(C) SEKIGUCHI









