Sanrio’s beloved character Charming Kitty is getting a brand-new collaboration with fashion brand Samantha Vega. The line, which features the character’s signature fluffy texture and ribbon motifs, is now available for pre-order at select stores and online.
Charming Kitty is a Persian cat girl who was given to Hello Kitty by her father as a birthday present. She was named for her charming personality.
Fluffy Frill Bag
The frill bag features a fluffy material and pink lace-up design. The soft fur is adorned with pearl motifs, adding subtle cuteness.
A removable bag charm shaped like a heart features Charming Kitty, surrounded by lace. A shoulder strap is included, allowing the bag to be used in two ways.
Shoulder Bags and Wallet
The shoulder bags feature different ribbon prints, with Charming Kitty at the center of the front ribbon motif.
The back of the bag also features a cute Charming Kitty design. A shoulder strap is included for 2-way use.
A wallet with the same design is also available. Inside, Charming Kitty appears on the left side.
Charm Collection
Additional bag charms inspired by Charming Kitty include a lane charm, heart mirror charm, and key motif charm.
The plush charm is also worth noting, featuring fluffy material and ribbon and key motifs.
Pre-Order and Release Details
Pre-orders begin September 4, 2026 at SHIBUYA109 store, Ikebukuro PARCO, Ikebukuro Sunshine City Alpa, Umeda Est, Nagoya PARCO, and the official Samantha Vega online shop. General sales start September 12, 2026 nationwide.
| Item | Price |
|---|---|
| Frill Bag | 24,200 yen |
| Shoulder Bag (White / Pink) | 19,800 yen |
| Wallet (Pink / White) | 16,280 yen |
| Lane Charm | 5,500 yen |
| Heart Mirror Charm | 5,500 yen |
| Key Motif Charm | 4,400 yen |
| Plush Charm | 4,400 yen |
