Kura Sushi Inc. will launch its third collaboration with VTuber group NIJISANJI at Kura Sushi locations nationwide on October 30, 2026. The campaign brings together six livers from three units: Togabito’s Kenmochi Touya and Fushimi Gaku, Ritotetsu’s Usami Rito and Saeki Ittetsu, and Outou’s Sueo Sango and Toudou Kohaku.
NIJISANJI is operated by ANYCOLOR Inc. and is a VTuber and virtual liver group with about 150 livers active on YouTube and other video streaming platforms.
Three units take over menus and goods
The collaboration centers on limited menu items that combine each unit member’s favorite foods and image colors, along with original goods available only at Kura Sushi. Togabito is the same-generation duo of Kenmochi Touya and Fushimi Gaku; Ritotetsu consists of Usami Rito and Saeki Ittetsu; and Outou is the pair of Sueo Sango and Toudou Kohaku. The lineup lets NIJISANJI fans enjoy three favorite pairings at once.
Three menu items inspired by favorite foods
Togabito’s Ebi Curry Tartar (230 yen) layers shrimp, tartar sauce, and curry sauce, combining sushi and tartar sauce favored by Fushimi Gaku-san and Kenmochi Touya-san with curry that both enjoy. The item is seared to draw out the curry aroma, and the two rich, melty sauces coat the shrimp. The bright acidity of purple cabbage rapé ties the deep sauces to the sushi rice.
Ritotetsu’s Yuurinchi Sushi (230 yen) pairs yurinchi, a favorite of Saeki Ittetsu-san and Usami Rito-san, with nuts. Fried chicken and crushed nuts create a double crunchy texture with the rice and lettuce. A sweet-and-sour yurinchi sauce with aromatic vegetables coats the chicken for a substantial bite.
Outou’s Peach Mango Frappe (400 yen) is a peach-flavored drink named after the unit. It incorporates ice cream, a favorite of Toudou Kohaku, and combines peach syrup and mango sauce inspired by the two members’ image colors. The drink starts with the gentle sweetness of peach milk, and mixing in the vanilla ice cream topping and mango sauce changes the flavor.
All three items will be sold from October 30 to November 26 and come with a sticker. Prices may vary by store, and sales will end when the planned limited quantities are gone. Takeout is not available.
Bikkura Pon! prizes offer 18 limited goods
At the Bikkura Pon! game, customers can place five finished plates into the plate-return slot at their table for a chance to win a collaboration prize.
The prize lineup includes marker charms featuring livers in outfits inspired by sushi menu items, can badges using newly shot visuals, and erasers depicting the livers in school uniforms during club activities that match their hobbies and skills. Each type has six designs, for 18 total. The marker charms can be attached to umbrellas and other items.
Using smartphone ordering also allows customers to challenge Bikkura Pon! with side-menu orders. The campaign runs from October 30 to November 26 and ends when prizes run out.
First-come gifts for every 2,500 yen, second wave starts November 13
A separate first-come campaign will give original goods to customers for every 2,500 yen including tax spent at checkout. The first wave starts October 30 with A3 clear posters showing liver visuals in six designs, limited to 300,000 people in total.
The second wave begins November 13 and offers a 2way Odekake Coaster in four designs that can be used as a coaster or a rubber charm. This giveaway is also limited to 300,000 people in total.
Takeout purchases are eligible, but orders through Dokodemo Kura Sushi, Demae-can, Uber Eats, and Rocket Now are not. All items are limited and will end when supplies run out.
Receipt lottery offers complete sets
During the campaign, customers who register a receipt of 2,500 yen or more including tax on the application form will be entered into a lottery for a complete set of the first-come gift goods and Bikkura Pon! prizes. Ten winners will be selected.
Each receipt counts as one entry, and customers can enter multiple times during the period, but the same receipt can only be used once. The application period runs from October 30 to November 26. Details are available on Kura Sushi’s special page.
The chance to obtain these original collaboration goods is limited to the campaign period.
©ANYCOLOR, Inc.
